How to explain my job... <_<
My main job is watching commercials from the top 100 TV markets, about 40 cable networks, and a bunch of Canadian markets and try to describe them in 40 letters or less, without the benefit of full video, I might add. That way, if Pepsi needs to track all their spots featuring Beyonce, let's say, they can buy our products, pull up all the creative titles with Beyonce in them, and get the info they need (ratings, program info, price, air dates and times, etc). That's where knowing songs counts, and this website is a godsend to me and my co-workers.
I also work on a product called AdDetector, which gives more detailed info within 48 hours of first air date to our clients who are willing to pay the exhorbitant amount for is, which right now includes Y&R, GM and Zenith media. With that product, we monitor national car commercials, phone ads, cable and satellite companies, and some financial companies. For that part of the job, I have to type in all of the attributes of the spot (for a car ad, I've gotta put down a price, lease information, financing, cash back and when the offer ends).
Definitely an odd way to make a living!