Hilton Crosses the Line

[jca]

Talk about getting your point across. Through the use of clever design and catchy songs, Hilton Hotel's new TV ad campaign manages to effectively capture the viewer's attention. The four ads, tagged "Travel Should Take You Places," are presented as simple line drawings showing people moving through life from the proverbial point A to point B. The ad named Sunrise uses the song "High" by James Blunt (iTunes); Dancing Couple uses "Life is Wonderful" by Jason Mraz (iTunes); Sandcastle uses "Wanna Fly" by Vassy; and Hammock features "Nice Day" by Perspehone's Bees. B000AYEI5Y,B0009WJ3HU,B000A1G9DQ